Well, take a look and then I’ll talk about it:
Via LIFE
Well, they’re bringing back the old logo at JAL, the one with the crane as opposed to the suggestion of a crane’s wing or whatever some consultant or whomever got paid seven figures to wax on about back in ought-two.
Nine years ago, we had a couple of fun, smiling guys, right? But these days, we’ve got only sourpusses, stern fellows who take their jobs all serious. (Note the ID badge, as if CEO-dude would actually need one.)
Now, back in the day, I’m sure the JAL would want you to notice the latest and greatest long-haul carrier of the time, the 747-400. Of course even then it was kind of an old model. I’m sure they wanted you to notice the winglets, which were relatively new for Boeing.
Now, the Queen of the Skies these days (as far as JAL is concerned) is the second-gen Boeing 777, with humongous, high-bypass engines from GE. And with raked wingtips, ’cause that’s the new thang. Thanks for showing us your best plane!
Bon Courage, JAL
